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BDA Chief Executive
The BDA's Chief Executive Peter Ward leads a team of approximately 130 staff based in our offices in London, Cardiff, Stirling, and Belfast. ​


BDA London
The BDA London office includes the Chief Executive's Directorate, the Business and Member Services Directorates and offers a modern venue for meetings and events

BDA Northern Ireland
BDA Northern Ireland is led by Tristen Kelso and represents the interests of dentists in Northern Ireland


BDA Scotland
BDA Scotland represents the interests of dentists in Scotland

Caroline Seddon Wales Director resize thumbnail.jpg

BDA Wales
BDA Wales is led by Caroline Seddon and represents the interests of dentists in Wales

richard shilling

Business Services
The Business Services Directorate is led by Richard Shilling and is responsible for the successful operation of the BDA

martin woodrow

Member Services
The Member Services Directorate is led by Martin Woodroow and has responsibility for all aspects of policy research, analysis and development

mick armstrong

Elected Officers
Our elected officers include the Principal Executive Committee Chair, Mick Armstrong.​