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Sugar tax earns its stripes, now expand and ring fence proceeds

11 February 2020


The BDA has welcomed new research confirming the effectiveness of the sugar tax, but warned the real benefits will be lost unless government shows its willingness to expand the levy and ring-fence proceeds to tackle child tooth decay and obesity.


The study by academics at the University of Oxford, University of Cambridge, London School of Hygiene and Tropical Medicine, Exeter, Warwick and Bath Universities published in PLoS Medicine, finds clear evidence of manufacturers lowering sugar levels in drinks in response to the introduction of the levy. 


The analysis shows when former Chancellor George Osborne announced plans to introduce the tax, around 52% of eligible soft drinks contained 5g or more sugar per 100ml and were liable for the tax. The levy came into force in April 2018, and by February 2019, only 15% of soft drinks were still liable.


A recent study found a 29% reduction in the total amount of sugar sold in soft drinks in the UK from 2015-2018, as a direct result of industry reformulating products to avoid exposure to the tax.  


While the Soft Drinks Industry Levy is now forecast to raise £340 million in 2020-21, dentists have expressed concerns that the last Spending Round announcement failed to make any commitment to ring-fence revenue for spending on preventive programmes in children.


The BDA has supported expansion of the levy, to include milk-based drinks and other products both to encourage reformulation, and encourage behaviour change among consumers. While the original levy was meant to be targeted towards school sports, dentists have long advocated expansion into oral health programmes. Tooth decay remains the number one reason for hospital admissions among young children.


Effective long-term investment in early years oral health programmes in nurseries and primary schools in Scotland has shaved millions off treatment costs. While these policies have been adopted in nations from Chile to Israel, the vast majority of local authorities in England lack resources to embrace similar models, with 85% facing cuts to public health budgets. 


BDA Chair Mick Armstrong said:


"The sugar tax has earned its stripes as a weapon in the arsenal of any government interested in tackling preventable disease among children.


"The question now is, are ministers prepared to follow the evidence, double down and really reap the benefits?   


"If we're going to win the war against obesity and tooth decay revenues from an expanded levy must be ring-fenced, not left plugging holes in other budgets."


Sugar and children's oral health

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