Good Practice handbook
member handbook has been designed to provide clear guidance on how BDA Good Practice membership works including annual renewals, member communication and benefits. It also includes how membership can be used to enhance your practice.
Marketing your membership
The ‘Marketing your practice’ document has been designed to help your practice promote its BDA Good Practice membership to new and existing patients, professionals and other regulatory bodies. Included within the document are a number of templates and information to help you. Including advice on press releases, your website content, social media, newsletters and other email communications.
Promote your membership to your patients with our merchandise. The
patient information leaflets and commitment plaque help your patients to understand what you have achieved and how it affects them. You can also download a copy of
the patient information leaflet which you may wish to include on your own website.
Marketing and web design support from Dental Design
- Free website healthcheck and free marketing consultations
- Free social media set-up and design
- First month free for Search Engine Optimisation (SEO); and £100 towards any new Pay Per Click (PPC) campaign
- 15% discount on design fees inclusive of website design, logo design and literature design, plus free social media set-up.
Visit Dental Design to view your offers.
Logos and guidance
As members of BDA Good Practice, we encourage you to advertise your membership by using the ‘BDA Good Practice member’ logo on your headed notepaper, compliment slips, practice newsletters, patient information leaflets, website and advertisements, as an adjunct to your own branding.
It is important that references to, or use of the BDA Good Practice logo is not misleading to patients. In particular, BDA Good Practice is not promoted as a guarantee of satisfactory treatment outcomes.
Guidelines should be used for each of the formats of member logo available.
Social media templates
Good Practice social media templates to promote your membership on social. Read our
short guide on how to use Adobe Photoshop to insert a photo of your practice.
Promotional videos and GIFs for your social media channels
Facebook and Instagram
These videos can be downloaded for use across your social media channels.
Both videos can also be downloaded as GIFS:
Facebook and Instagram
Promotional video for your waiting room
This video is downloadable for you to use.
For your email communications, we have created a
standardised email footer. This will promote your membership and can be linked to the BDA Good Practice page, which will provide patients with more information on what your membership means.